diy facebook

once upon a time you were looking forhow you could make your own diy facebook at images or facebookimages that you could post on your fan page that looked professional and high quality. images that you wereinspired to create in the moment but because you don't know photoshopbecause you're not artistic because you don't have all those fancy skills you had no idea what to do and then youfound this video we all lived happily ever after the end

hi there james wedmore here with jameswedmore dot com now even though i'm a big fan of outsourcing and getting people likegraphic designers and people that are way more skilled than you and i tocreate our graphics sometimes we just need to get in there and get itdone and if you're a big fan of facebook and more specifically facebookads like me well then sometimes you justneed to start making your own images and in today's video i'm going to show you a really cooltip and technique for making really goodlooking facebook ad images that

represent your brand well and convert like crazy. so let's getstarted oh and here's the most important part most beautiful part isthat i'm gonna be using keynote to do it so whether you're inpowerpoint or keynote you're gonna find it this is an extremely easy way in fact if you can kinda see my screen right nowi make a ton of my facebook ad images just here inkeynote so here's how you wanna start you want to first of all open up keynote document. that's easy a newslide deck start from scratch.

create a blank white page and then you 're gonna create a square. so you would pull out a shape and justmake it a transparent background just so you havea border. now the dimensions were going here for here is 1200 pixels by 628. okay so i can put this on here and i can goto arrange and i can do 1200 by 628. the problem is when i do that is it's really big and so what i do is iconstrain the proportions on the right

and i just drag it in so that i almostlike it's what people see when they're actually on facebook. just that gives us a littlebit more thing and this is our campus whatever we're gonna create needs tofall within the parameters of these dimensions here. so that's very easy tostart with. that's step one. that's really easy.whatever you fill in there is up to you but for a lot of us a blank canvas isa world of problems. what do i put in there? how do i fill it? so that's exactly what i'm going to show you how todo right now. what you're looking at

right here are examples of either images that i've created orfacebook ad images that i've created um using a very cool style that i i reallylike and kinda stumbled upon and i think it works really well. so what i want to dois recreate something like this. okay soit's very very easy. the first thing you're gonna want to dois find an image. now it can be an image of you it can be an image of your what you do, somethingthat symbolizes

your industry your brand or what youstand for. now here's a great example this is a picture that i personally took of mybusiness partner brandon lucero. he's up on stage at one of our workshops. he had his arms up like he's doing a bigexplosion. i said perfect. this is just an image i took my iphone right? really simple. the way you bring that intokeynote is just go into insert and choose. find that file. drag it in here and iactually have it on top of our little

canvas here. so the first thing i want to do is i'mgonna do control right send to back. so now it's in the back and so you can see our red line above itand i'm gonna go over to the right and i'm gonna make sure that i'mselecting this image and i select the image column and i do edit mask. and what i'm looking for isto trim it up with our red line. that way it doesn'thave any overlapping. you can just drag it, play aroundwith that a little bit

yourself. okay and then i just wanna cleanthat up right down here at the bottom. so that's pretty good. so that's our image. ok so i can play with that. i can zoom it inmore, i can zoom it out. i can move it around whatever i need to do not going to go into that i just made it simplehere today. then what i want to do is i want to select the image again i wanna be on the image column and i'm gonnatake the saturation and i'm going to go all the way to the left so it's a negative ahundred. that creates a black-and-white image. then what you wanna do is you wantto drag

a shape a square onto your canvas and we want to make this bigger then then our canvas right here okay thenwhat you wanna do is you might wanna make sure that it says fill it just says color fill. okay right nowit says white so i want to change it to any color thatmaybe do have a color that represents your brand? like let's see your big brand color isred. okay great. there's red i wanna make sure that i have no border andno shadow

on it. so i've gotten rid of that. then what we dois we just play with the opacity. i like to go to about a50 percent opacity. i think that makes starts to make itlook really awesome. okay? so there you go there it is with red andthen what i can do as i can come back here and say well i don't like that color. let's try theblue. let's try a darker blue, right and i thinkthat's the one i actually chose. so then what i want to do is once i'myou know still playing around with it more i wanna match it up there okay but we'renot done. now we get to add a little bit of flair.so the next thing i want to do is i want

to take one more shape okay we're gonna bring that on here.we're gonna do for the fill we're gonna do no fill. okay we're gonna do a line border andwe're gonna make this line white and we're just gonna make it two points. now i don't know why but aesthetically putting a border an internal border around it starts to makethis thing look kinda cool

and i can actually bring it in more. what i love about keynote is that it helps you to like matcheverything up and make it even. then what we want to do is we wanna put some texton here. so i can just open up the text and i know you can't see it and i can say learn how to make facebook ad images. okay and i bring this on and i know you can't see this so i'mgonna make first thing i'm going to do is i'm going to do is make it white and

then i'm gonna make it like 50 thats really too big but we can of course make it two lines. i'mmoving really fast but they do call me the keynote master and then there's there's the makings of our the first stop of our facebook adimage and what we can do from here is a lot ofthings. i can move the text around maybe put it down here so you can still see brandon i can change the font type.

one my favorite ones don't steal this, this ismy font is bebas neue and i really like that one.see how like a simple font change can make a world of difference, make it alittle bit bigger here. okay and then what you can do is you can change the line spacing andi can do that down here in spacing. boom! okay now here's the final stepthat we need to do. now this you might want to add more maybe you wanna add an image. like let me let me give you an example of something.

maybe you wanna pull in something like boom a rocket ship and then you're going to have your rocket ship goingthrough the page or something like that yes we've done rocket ships before. okay you know something like that but here that's just a great example of a preliminary styled image that you can use. you canyou can have your logo or a button or something in thereas well. but before we upload it if we're gonna do paid ads here's a few things we need to do.first of all a shortcut on the the

keyboard is command shift four. that'll bring up our cursor across therecursor and we want to drag across and capture thisimage that'll take a screenshot of the image. now ihave a folder on my desktop all my screenshots and that's a you cangoogle how to create a folder of for putting all your screen shots in there. otherwise they just sit on your desktop and there's our facebook an image. i like it. i like the style. i like howit looks.

again we can look back at some of theother ones i've created just like oops i moved this one over how that looks. i think it's i think it's pretty fancy. sowe have this image here what we need to do now is this. fromgoogle you want to type in the facebook gridtool. okay this is super super duper important andit's for me it's this third one down. it says gridimage checker. okay, so it's i don't know if this is exactly, this issocial contest dot com check image i don't think this is facebook itself butyou can still use it.

but what we wanna do is we want to upload the photothat we created. so i'm going to my screen shot folder. i'm gonna pick this image. i'm gonnabring it in here and now you'll see what what we're doing iswe can only have 20 percent of text and i'll show you right here. so we want toclick every square that has text. two, three, four, five now right there is 20 percent but you can see that we'respilling over and if we were to technically do thisone this one and

that one you'd see that now we're at 32percent text and so what you would have to do is go back and fix that. so here's a little like a you know wayyou can do that kinda quickly and easily. i go back tothe five squares and then you can kinda just take a take a screen grab of what five squares kinda looks like andyou can actually as you're pulling your crosshairs you can see what thoseexact dimensions are

and you can play with that a little bit.okay so i would go in make the lines and make the difference. here's the biggestadvice i can give to you on this call. you know whether you want to make yourimages yourself or have someone else do them or make them look like this. maybe you don't like thisstyle i don't care but uploading your facebook ad images this is for paid ads on facebook. youwant boost a post, promote a post stuff like that, if they they will check and if you're putting up toomuch text they penalize you and people have beengetting their accounts shut down for that.

so this is not something you want toignore. that's not a step that says oh that's not for me. no if you don't want your account shutdown youdefinitely want to do that. so there you go that was my little tutorial a little way of for non creatives to getcreative in your business. while i got ya here i'm gonna show you two other examples of ads that i did that i use the site called swiftly actually i'm gonna show you three ads. so there's a website called swiftly where you can

get graphics made for nineteen bucks. i have an image of mefrom my gopro and this is me surfing and for nineteendollars i said hey can you get a laptop in my hand? iwas not really surfing with the laptop and he added it and he had it done in less than an hour.here's an example of an image where he took an image and then he blended together this is you know you saw something similar to this in the beginning of this video where he just blended a gray so icould put

texture and i've used this style forfacebook images. in fact here's an example of one just like that, looks very similar.and here's another example i had i took a screenshot from one of the videos i wasdoing with with my good buddy brandon lucero andi put this video this image on swiftly and i justasked a gentleman to create a gold glow around our laptop to make itlook like we've just found gold and he did that in less than 30minutes and brought it back. now here's another way that we can useour opacity and do some really cool

stuff. so i can take some text like let's say this is the sevenlessons i learned. i'll bring this up to 150 and i'm just gonnashow you i can put that down there at the bottom and then what i can do is start to goover to style and i can bring the opacity in and just lighten ita little bit is has a really cool effect. we'll even try it as a as a black and seeif that if that looks cool too. yeah i think thewhite still stands out better.

so we'll go back to that. so there you goa fun little way that i'm using keynote to make some of my facebook ad images and making them really fast and the thing is is that then i create just this swipe file so i have different images to choosefrom and and different text and i can make my images so fast now. so notice how i've takenthe same image and used it multiple different times indifferent ways just like this one and that one. sothis is all about making it more efficient easy quick and just get it out there. getit to look as good as possible.

my name is james wedmore. thank you so much forwatching this video. if you haven't subscribed to my my channel yet well make sure to do that right now.press the subscribe button underneath this video. i've got a tons of tutorials, tips advice, strategies, fun stuff.